Insurance Lobby Media Strategy: Repetition, Repetition, Repetition
By Jamie York Bill Clinton told columnist Joe Klein that the biggest mistake he made with his health care reform proposal was his support for universal coverage (Time, 8/10/09, p. 35.). The insurance and pharmaceutical lobbyists were ruthless and had a well-directed campaign against universal coverage. Clinton was blindsided and had thought he had no choice but to cower and try to sneak away from the fight as the lobbyists got their message across in the media while the voices of single payer advocates were drowned out. While Clinton may think that advocating single payer insurance was a mistake, I think it was his finest hour. His mistake was not that he supported single payer, but that he failed to stand up for single payer as logical and viable. He didn’t even try to fight the insurance lobby. “Hillary, “ he cried, “help me Hillary!” And so the insurance industry reformed itself and “managed care” came into being. At that time there were 33 million people without health coverage and